This channel is know for premiering new music video's therefore it would probably be the first channel we would exhibit our music video to as its the channel audiences go to if they want to watch new releases. If our music video proves to be popular on this channel we will then distribute to other music channels.
4music is available on Freeview, virgin media and sky, because its widely available it attracts music aimed at a mainstream audience which means our music video will attract a big audiences if played on this channel.
In order for our music video to be distributed to a worldwide audience we would have to exhibit it to channels such as MTV as the channel is available in many countries. The channel attracts a young audience because it plays popular music and reality TV shows which interest teenagers. This channel would be ideal for our music video as we would be attracting a young mainstream audience.
All these channels are aimed a mainstream audience therefore they all play pop music videos as its arguably the most mainstream genre. Consequently my target audience will be attracted to the music video.
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