We wanted our album name Canvas to link in with the CD front cover image, therefore to begin with we took a photo of a plain canvas, with the idea in mind that we would place the image of the band on it.
We decided to make the background of the image dark so that the image on the canvas would stand out.
in order to get this effect we increase the saturation and lowered the lighting on photoshop. We wanted the red, black and white colours in the photo to stand out as they tied in well with our colour scheme.
Wanted to use the same image as the front cover of the CD for the magazine advert so that when audiences member will know what the CD looks like if the advert temps them to buy it.
The flattering quotes and 5 stars are used in order to make audiences believe that the CD it worth a buy.
We decided to change the image of the magazine, we used the image that was used for the back cover of the CD. We believe that this would be effective because the image would be recognised because its on the back of the CD, we gave the image the same effect as the CD front cover image and we added the record company logo in order to create brand identity so that audiences can easily recognise that the album. We also added the bands website and their Facebook and Twitter accounts in case audiences want more information on the band. We decided to add these websites because many audiences members are now beginning to use social networking sites to stay in touch with celebrities, especially young people who are our main target audience.
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